Picking content pillars is one of the most consequential setup choices you make. The Pillars AI Helper takes the blank page problem off the table: our planner AI researches your industry, looks at what is currently resonating, and proposes pillar topics tuned to your business.

TABLE OF CONTENTS

  • Where to find the helper
  • Monthly cap
  • Heads up: suggestions use your pillar slots
  • What good pillars look like
  • Tuning what you get
  • Frequently Asked Questions

Where to find the helper

  1. Open Brand Kit, Content Pillars.
  2. Tap Regenerate with AI at the top right.
  3. Wait a few seconds while the helper researches.
  4. Review the suggestions and tap to accept the ones you want.

Monthly cap

  • Starter, not included.
  • Growth, 3 runs per month.
  • Pro, unlimited runs.

Counter resets the 1st of each month. Each run produces a fresh set of suggestions based on what is currently resonating in your industry.

Heads up: suggestions use your pillar slots

Suggestions you accept count against your plan's total pillar cap (Starter 5, Growth 8, Pro 12). If you are already at the cap, you will need to delete or pause an existing pillar before a new one can be added. The helper will not silently overwrite anything.

What good pillars look like

The helper is tuned to write evergreen content territories, not sales arguments. A good pillar is one a writer could cover from 20+ different angles over a year. It tries to mix:

  • Buyer intent pillars, commercial topics that naturally pair with your products or services.
  • Thought leadership pillars, industry insights, education, culture.

Tuning what you get

Better inputs equal better suggestions. Before clicking Regenerate, make sure these Brand Kit fields are filled in:

  • Business description.
  • Audience.
  • Tone.
  • Location.
  • Products and services.

The richer the context, the more specific the pillars.

Frequently Asked Questions

  1. Will my existing pillars be deleted?
    No. Suggestions are additive. You decide which ones to accept.
  2. Can I run the helper before adding any pillars?
    Yes. It is designed for empty starts too.
  3. What if I do not like any suggestions?
    Run it again. Each run is independent and produces a different angle.