The fastest way to set up your brand kit is the website scan. Instead of filling every field by hand, you enter your website address and PostaiLit reads your site to auto fill your brand details. You then review and adjust, rather than starting from a blank page.

TABLE OF CONTENTS

  • How to use it
  • What the scan fills in
  • If you do not have a website
  • Frequently Asked Questions

How to use it

  1. On the first step of onboarding, enter your website URL.
  2. Start the scan. It usually takes under a minute.
  3. Review the auto filled fields and edit anything that is not quite right.

What the scan fills in

  • Business name, tagline, industry, and location
  • A short business description
  • Target audience and tone of voice
  • Products and services
  • Feed aesthetic, photography style, and suggested colours
  • Suggested content pillars to get you started

If you do not have a website

The scan is optional. You can skip it and fill in your brand details manually. Everything it auto fills can be edited by hand at any time.

Important Note

  • Treat the scanned results as a starting point. The few minutes you spend refining the audience, tone, and pillars make a real difference to your content quality.
  • If your site is password protected, the scan cannot reach it. Drop the protection temporarily or fill in your brand kit by hand.

Frequently Asked Questions

  1. What if my website is brand new?
    The scan still works, but with less content to read, the suggestions will be lighter. Edit by hand to fill the gaps.
  2. Can I re run the scan later?
    Yes, support can re run a scan if your site has changed significantly.
  3. Does the scan store my website content?
    We extract brand relevant details only, no full page snapshots are kept.